ZYME

Zyme is a self-initiated branding project for a premium kombucha label that combines vibrant aesthetics with minimalist design principles. Each flavor is represented by a unique color palette, directly linked to its ingredients, creating an intuitive and expressive visual language.

The design features a pattern inspired by De Stijl, balancing geometric abstraction with bold color fields to reflect the dynamic yet refined nature of the drink. The overall visual identity maintains a minimalist approach to convey clarity, quality, and sophistication — aligning with Zyme’s positioning as an elevated, modern kombucha experience.